1. The Transfer of Technical Expertise:
The corporate office will provide training to every franchise store so that each store can meet the requirements of simplification, standardization, and professionalism.

2. Cutting Costs:
The headquarters cuts costs through high-quantity purchases. Professionals from the corporate office will be responsible for production
and delivery. Strict quality control ensures consistent quality and taste.

3. Strategic Management:
TEI strictly evaluates each franchise to ensure business protection. We help the owners operate their stores for optimal and stable.

4. Research and Development:
TEI is also committed to innovation and the periodic creations of new lines of drinks and other food products. Franchisees will enjoy the
full benefit of exciting new tastes and promotions.

Services Provided by the Corporate Office:

1. Store location inspection and assessment.

2. Store operation management (kitchen, beverage preparation manual, raw material management, forms, employees management principles, etc.)

3. Marketing and Grand Opening promotion suggestions.

4. Store inspections on a regular basis and individually tailored instructions.

5. Provision of new product information

6. Supply of the major ingredients and raw materials for all products which guarantees product quality.

Why Choose Tapioca Express?

1. We have a well-known brand with nationwide awareness and a reputation for good quality and taste.

2. We operate many stores in locations throughout Northern California (29), Southern California (31), Texas (3),
Washington (1), and Canada (1).

3. We were the first tapioca-drink franchise established in the United States in 2001.

4. We have always offered friendly customer service.

5. We have an excellent training program, with on-and-off site support for every new franchisee.

6. We were a “Top 16 LA-County based Franchisor” in 2005.

7. We have a commitment to strong corporate support at all times.

8. We have a state-approved UFOC (Uniform Franchise Offering Circular).

9. We regularly make new additions to the menu.

Also, we will furnish you with guidance and operating assistance, at your reasonable request and our discretion, about:

(1) Methods, standards, specifications, and general operating procedures utilized by Tapioca Express stores,

(2) Purchasing approved equipment, fixtures, furnishings, signs, products, and supplies,

(3) Guidance in developing local advertising and promotional programs, and

(4) Assistance in providing employee training. We may furnish this guidance and assistance in the form of references to the Operational Manual, bulletins and other written materials, on-site instructions and assistance, telephone consultation, and/or electronic computer messages.

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